Cuna de Platero goes to Fruit Logistica with digital transformation and sustainability as signs of identity

– The fair will take place in Berlin from February 6 to 8

– The company will announce its sustainable management model, supported by 4.0 Industry

The company Cuna de Platero will attend the Fruit Logistica sector fair from February 6 to 8, to be held in Berlin. In this event, one of the most outstanding for the agri-food sector at an international level, will present the digital transformation and its sustainable management, supported by 4.0 Industry, as signs of identity.

Cuna de Platero will hold business meetings during this fair, where it will show how it works and cultivates its berries respecting the environment. It will also show its production calendar and the Global Berry Partner strategy, which aims to supply fresh berries to customers and consumers all year round.

During 2018, the cooperative has consolidated its commitment to the digital transformation of all work processes and corporate social responsibility (CSR). “It has allowed us to modernize completely, supporting the improvement of quality, energy efficiency and optimization of resources”, said the manager of Cuna de Platero, Juan Báñez.

A total of 3,239 exhibitors and 78,000 visitors will attend Fruit Logistica Berlin.